IFA announced its partnership with LG Electronics for the LG IFA Shield U-19 Tournament today.The IFA Shield is the most prestigious football competition organized by the Indian Football Association since 1893. It is the fourth oldest club cup competition in the world after the English and Scottish FA cup’s and the Durand cup. In recent years, there has been a significant increase in the viewership of football in India and the IFA Shield, which was made into a U-19 Tournament two years ago, is confident of gaining huge popularity.